Sonia G

I am so happy to finally show you the new mini “big” brushes that are joining the limited edition short handle Keyakis! The Mini Keyaki NIJI and the Mini Keyaki…

The Traditions Holiday Trio is a set of 3 eye brushes with new keyaki wood handles and matte black brass ferrules. This Holiday release was created with the fude lover…

I am very honored to present this two-piece Holiday set, a tribute to Japanese craftsmanship and to the majestic Mount Fuji. The brush is bundled with saikoho goat bristles, it…

The Fusion Eye brushes showcase a specific mix of materials and are primarily designed to work with liquids and creams products, but not only – they can also place and…

I am very lucky and extremely honoured to be regularly in contact with professionals and brush lovers, it’s exciting to share this passion with you all and read about your…

In December 2020 we launched a Special Edition mini Keyaki brush set- a fun little set that features Fude craftsmanship and traditional Japanese woodworking craftsmanship. This was such a wonderful…

I am very excited to finally show you this new Limited Edition set, the Hinoki set. It’s a combination of Japanese traditions and superior materials, with an innovative little twist.…

Hello!! As mentioned on Instagram,  there is a Sonia G giveaway currently open and here is the link to enter! All the details are on the dedicated Giveaway page: I…

The wood used for the handles of the Yakusugi Brush set and for this Tower Case is the same type. Just like for the Yakusugi Brush set, I need to…

As a brush lover and collector, my heart sings when I hear “Yakusugi”. The first time was in 2014 when I was gifted a brush set with Yakusugi handles. After…

Last year I created a little microfiber towel called “To the Moon and Back”, illustrating little rabbits happily hopping to the moon and back. This year, the rabbits are back,…

Some big brushes are airy and feathery, others are much denser, stronger and more suitable for a quick and satisfying final buff!  With this Niji Pro, I was aiming for…

As mentioned on Instagram yesterday, there is a restock coming soon and hopefully on time for the Beautylish Gift Card Event starting on the 21st of October! This is what…

This post is about how to store, take care and extend the lifespan of our beautiful Fude (handmade make-up brushes). Maybe you are a brush lover and collector or maybe…

We are approaching the launch date of the Limited Edition Lotus set, I wanted to answer some questions that I saw in your comments and also share an update about…

I love reading your messages and they made me want to do something really special, joyful and uplifting. Hopefully, we may soon be able to enjoy and celebrate together a…

As I previously mentioned on Instagram, I truly love cream and liquid products in their many formulas and textures. Up until now, my collection has not had any brushes that…

I have always been searching for small pouches for brushes but they often look the same. I wanted to design something different, functional but with a special design, hopefully something…

I just love the idea of a Double Decker type of storage, I always did, maybe it’s because it reminds me of school days and pencil cases! I cannot count…

I always need -and LOVE- to carry a good amount of brushes with me. It can be prototypes or brushes that I buy during my trip. Since they are often…