Announcements

The Traditions Holiday Trio is a set of 3 eye brushes with new keyaki wood handles and matte black brass ferrules. This Holiday release was created with the fude lover…

I am very honored to present this two-piece Holiday set, a tribute to Japanese craftsmanship and to the majestic Mount Fuji. The brush is bundled with saikoho goat bristles, it…

The Fusion Eye brushes showcase a specific mix of materials and are primarily designed to work with liquids and creams products, but not only – they can also place and…

I have received several emails and comments with questions over the recent days, I thought it would be a good idea to group them here in a faq/update post. It’s…

There is a new brush joining the SKY series, it’s not limited edition, but I cannot say that this brush will be able to stay as a permanent option, I…

I am very lucky and extremely honoured to be regularly in contact with professionals and brush lovers, it’s exciting to share this passion with you all and read about your…

In December 2020 we launched a Special Edition mini Keyaki brush set- a fun little set that features Fude craftsmanship and traditional Japanese woodworking craftsmanship. This was such a wonderful…

The wood used for the handles of the Yakusugi Brush set and for this Tower Case is the same type. Just like for the Yakusugi Brush set, I need to…

As a brush lover and collector, my heart sings when I hear “Yakusugi”. The first time was in 2014 when I was gifted a brush set with Yakusugi handles. After…

Some big brushes are airy and feathery, others are much denser, stronger and more suitable for a quick and satisfying final buff!  With this Niji Pro, I was aiming for…

The Beautylish Gift Card Event in ongoing! If you make your purchase during this event, you’ll earn a $20 digital gift card for every $100 spent. This year the event…

As mentioned on Instagram yesterday, there is a restock coming soon and hopefully on time for the Beautylish Gift Card Event starting on the 21st of October! This is what…

When I read about Mel passing away, I could not believe that it happened, it has been a shock for everyone. Mel still had so much to do and to…

We are approaching the launch date of the Limited Edition Lotus set, I wanted to answer some questions that I saw in your comments and also share an update about…

I am so happy to finally introduce the Companion Case Collection! This is a collection of 5 items designed to store, organize or carry our make-up and brushes. We are…

Good timing to receive a restock!! The Cranes Over Mt Fuji brush holder is a Limited Edition item that launched end 2020. We received so many messages asking for a…

When I started my blog, I had no idea that it would take me here, that so many of you would read someone like me and that the Fude topic…

I have been working with the same artisan who brought to life the previous “Walnut Brush Holder” and I am very proud to present this Limited Edition version, showcasing a Japanese…

Today I wanted to share a bit more about this journey and the people behind the Walnut Brush Holder. It’s important that you know more about this special object because…

You are certainly aware of my love for brushes and for craftsmanship, today I wanted to share a little bit more about the microfiber towel “To the Moon and Back”.…